Four tourism companies from Almería seek business at the London fair
Topics Almería Cámara de Comercio de Almería
The Chamber of Commerce has taken El Cabo Singular, Arena Mojácar, Hotel Bahía Serena and Camping Los Escullos to the World Travel Market.
AlmeríaYa newsroom ·
Four tourism companies from the province have attended the World Travel Market (WTM) in London, one of the sector's main international fairs, held from November 3 to 5. They are El Cabo Singular, Arena Mojácar, Hotel Bahía Serena and Camping Los Escullos, as detailed by the Chamber of Commerce of Almería, which organized the professional visit.
The event served them to establish business contacts, learn about new market trends and explore business opportunities outside Spain. In this edition, the Turismo Andaluz stand has incorporated rotating work tables, a space that the Chamber had requested so that companies from the province could attend to their contacts and develop their commercial agendas with international operators and agents.
Connectivity, the obstacle pointed out by the companies
The participants agreed that Almería has a diverse tourism offer with growth capacity, but it is still hampered by limited air connections and the lack of high-speed rail. The Chamber maintains that connectivity is decisive to compete with better-connected destinations and that international promotion must be accompanied by flights and rail infrastructure of a comparable standard.
Presence at the fair has also allowed the companies to learn how other international destinations promote themselves and exchange experiences with sector professionals.
The visit is part of the Pyme Global Program, co-financed by the European Regional Development Fund (ERDF), with which the Chamber facilitates the participation of small and medium-sized companies in international promotion actions.
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